Coming soon · iOS first

Kindness, gratitude, stillness —
one small act a day.

Nitya is a daily companion for living with a little more intention. One small, doable act each morning — with the story and the reason behind it, drawn from the Vedas, the Upanishads and the Sanatan way of living. Two minutes, while your chai is still warm.

Nitya is an app, not a newsletter. One email — the one with your invite.
Check your inbox.
Tap the link in the confirmation email and you're on the list. Next time you hear from us, it's the invite to download the app.
9:41●●● ◆
Tuesday, 12 August
12 days
Good morning, Parth
Today's practice
Honor those who raised you
Reverence for mother and father — matru devo bhava, pitru devo bhava. Today, call or thank someone who raised you.
Rooted in the Taittiriya Upanishad
Add a mantra · Gurur Brahma…
I did this Hard for you today? Choose another practice
Every item traced to a source
Reviewed by people who practice
Honest where traditions differ
Nothing to believe, nothing to join
A day with Nitya

Not a scripture shelf. Just today.

Ancient teaching is generous, and almost none of us have time for the homework. Nitya doesn't hand you a syllabus — it hands you today: one act, the wisdom it comes from, and a gentle way out if today is hard.

Today · the heartbeat

One act. A real reason. A gentle way out if today is hard.

Each morning, a single practice you can actually finish — thank someone who raised you, light a lamp, sit quietly for two minutes — and the teaching it's rooted in.

  • Chosen around what you said you wanted: calm, family, gratitude, raising kids with values.
  • Some acts don't fit every life. "Choose another practice" always offers a kind alternative.
9:41●●● ◆
Welcome to Nitya
Let's make your practice yours.
What do you want more of?
Inner calm
Closeness to family
Raising kids with values
A sense of something larger
Continue
Made with care

Everything here comes from somewhere.

And when your family does it differently, Nitya says so. That's really the whole promise.

You can see the source

Every practice, mantra, story, and festival shows the text it came from — so you're never taking our word for it.

Read by people who practice

Scholars and priests review entries before they reach you, and their name sits right there on the page.

No single right way

Nitya names the tradition and region it's showing, tells you when communities differ, and asks you to believe nothing.

Gentle by design

No guilt notifications and nothing to lose if life gets busy. Just "Welcome back. Ready for today?"

01

Say what you want more of

Calm, closeness, gratitude, raising kids with values. Add your region and tradition if you have one — the calendar follows.

02

Open it with your morning chai

One practice, one reason, one optional mantra. Do it, or choose something gentler. Then close the app — there's no feed to scroll.

03

Watch it become yours

Weeks in, the days stop sneaking up, the words start meaning something, and your kids begin asking for the story.

Coming soon

Be there for the first morning.

Nitya is in private beta on iOS, opening in small waves. Join the waitlist and we'll send one email — the one with your invite.

We'll never sell your email. Unsubscribe in one click.
Check your inbox.
Tap the link in the confirmation email and you're on the list. Next time you hear from us, it's the invite to download the app.
नित्यnitya — that which is daily, constant, eternal.
Questions

Before you ask

I've joined the waitlist — what am I actually getting?

An app, not a newsletter. Nitya is an iOS app with a daily card: one practice, one reason, one optional mantra. Right now you're on the invite list — when your wave opens you'll get a single email with the download link. Nothing in between.

Do I need to be Hindu?

No. Nitya's practices are drawn from the Vedas, the Upanishads and the Sanatan way of living — gratitude, restraint, service, reverence for those who raised you — and none of it asks you to believe or declare anything. If you're Hindu, it's the tradition you grew up in, with the instructions filled back in. If you're not, it's a daily practice with a two-thousand-year-old reason behind it.

When does it launch?

Private beta on iOS first, with invites going out in small waves from the waitlist. Android follows. We open access gradually so we can fix things properly and get the content right.

Is the AI making things up?

No. Ask Nitya retrieves from a curated library of texts and entries that human reviewers have approved, and cites the source with each answer. If your question isn't covered, it tells you that and suggests speaking with a person, rather than inventing something plausible.

Is this good for kids?

That's much of why it exists. The weekly story comes with a conversation prompt written for parents who want to pass something on but were never taught how to explain it. Family profiles are part of v1.

Will it cost anything?

The daily practice, the calendar, and a good part of the mantra and story library stay free. A Founding Family membership — around $29–39 a year — adds the full library, family profiles, a higher Ask allowance, and human-recorded audio when it lands. Waitlist members get the founding price.

What if I miss a day?

Nothing happens. There is no broken-streak drama and no guilt notification — the app simply says "Welcome back. Ready for today?" A practice you resent isn't a practice.